Comments on: Are We Ready to Add Cause to Social Check-Ins?

By: Looking Forward To 2012 | Intelligent Catalyst

Looking Forward To 2012 | Intelligent Catalyst — Tue, 15 May 2012 02:47:48 +0000

[…] Are We Ready to Add Cause to Social Check-Ins? (fredmcclimans.com) […]

By: Let’s Call It What It Is: Pervasive Communication

Let’s Call It What It Is: Pervasive Communication — Thu, 13 Oct 2011 00:14:48 +0000

[…] Are We Ready to Add Cause to Social Check-Ins? (fredmcclimans.com) […]

By: Jason

Jason — Tue, 23 Aug 2011 03:32:00 +0000

First, I’ll specify that having lived in the mountains for a handful of years, I was technologically stunted (although I ran two blogs and a paid marketing company on Google Groups). Since returning to the real world I was slow to get in and now find my perfectly good blackberry to be a glorified rotary dial grandma phone with a typewriter function. And when I first tried 4square, I couldn’t get into it. I don’t use Facebook either evidencing my viewpoint not meaning necessarily anything bad for a company. That being said, here’s my point/counterpoint.

I agree on the efficacy of such use for many social media platforms. If the sometimes comedic, sometimes dangerous Flash Mobs are possible, Flash Caring shouldn’t be that much harder. If I just coined a phrase, I would like to trademark that now. I’m no Einstein and thereby lack the patent office insider info to get it done right now, so you can just act as my back up once it’s stolen.

The disagreement is why 4square? Why not hit up elance.com for a programmer to throw together your framework and start from “scratch” (quotes are only being used since I don’t personally believe in reinventing the wheel and most of the work is done for you). BOOM! FredSquare.com is born.There’s probably a better name but its’ a little catchy.

Anyway, the entire model can be the same as 4square for the most part (especially from a mobile aspect) and since it’s about charity and caring, throw in a feature like Caringbridge.com to let people tell their story and promote each cause to their email lists of friends and family for you. Throw out all the “check-ins” for the sake of “check-ins”. I don’t care that Johnny is Mayor of Haagen Daas in in Bronxville unless they’re raising money for something.

Maybe I’ve said too much. Do you have a link to start up VC firms?

By: Jesse de Agustin

Jesse de Agustin — Tue, 02 Aug 2011 04:01:00 +0000

Hi Fred,
I think of one “checking in” by means of saying “I’m here and here is why” as some kind of justification for said “check in” that is expressed through the social media landscape. I can also see this evolving to different instances – i.e. kids don’t tell their parents they’ve found their friends at the movies, they simply “check in”, provide justification and parents are notified like any other FourSquare check-in! I’m sure some parents would feel the “human” element of “communication” with their kids has gone awry. (Even though, according to “communications theory” the kids are still communicating.)

I do think your argument can evolve the check in – my only concern is that when people check in it seems that it is a “stream of consciousness” type of thinking. Currently people don’t seem to (initially) tweet about why they’re checking in to a location…..maybe they want food….I’ll see people check in, (post to twitter) and subsequent tweets will give justification as to why they’re there. Having people check in “remotely” is an interesting idea – perhaps we’d need a way to differentiate those who are “there” (for support, but not physically at the event) and those who are actually there. I can definitely see those who are at the event “remotely” contributing to a cause.

But creating “locations” from events, or causes can provide a resonating “call to action” and a meaningful way for people to provide justification for why they are at a particular place – and make that social event even more memorable – through interactions with people at different vantage points.

-Jesse

http://www.about.me/jesse7
linkedin.com/in/jessedeagustin

By: Turn On, Check In, Hang Out

Turn On, Check In, Hang Out — Mon, 01 Aug 2011 22:29:48 +0000

[…] I had with Fred McClimans of the McClimans Group. Check out Fred’s most recent post “Are We Ready to Add Cause to Social Check-Ins?” to get a sense of the evolution of social […]