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	<title>fredmcclimans.com &#187; analyst relations</title>
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		<title>5 Questions: The Value of Direct vs Indirect Influence</title>
		<link>http://fredmcclimans.com/2011/08/16/5-questions-the-value-of-direct-vs-indirect-influence/</link>
		<comments>http://fredmcclimans.com/2011/08/16/5-questions-the-value-of-direct-vs-indirect-influence/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 15:52:50 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[#influencechat]]></category>
		<category><![CDATA[analyst relations]]></category>
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		<category><![CDATA[c-suite]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[fluid corporate influence]]></category>
		<category><![CDATA[influence]]></category>
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		<category><![CDATA[IR]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
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		<guid isPermaLink="false">http://fredmcclimans.com/?p=808</guid>
		<description><![CDATA[Almost every action, choice or decision we make is the result of “influence” in some particular way. Even our personal preferences are shaped by influence, perhaps through the actions of others (“hey, you should really try this out”) or perhaps through our own past experiences (“I don’t care what you say, I’ve tried the bagels [&#8230;]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Influence in the B2B Sector: #ARchat &amp; #B2Bchat</title>
		<link>http://fredmcclimans.com/2010/12/02/influence-in-the-b2b-sector-archat-b2bchat/</link>
		<comments>http://fredmcclimans.com/2010/12/02/influence-in-the-b2b-sector-archat-b2bchat/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 22:20:04 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[All]]></category>
		<category><![CDATA[#ARchat]]></category>
		<category><![CDATA[#B2Bchat]]></category>
		<category><![CDATA[analyst]]></category>
		<category><![CDATA[analyst relations]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[Business to Business]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[leadership]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=520</guid>
		<description><![CDATA[It’s hard to think of any aspect of any market sector that doesn’t involve, or revolve around, influence. Back on October 7th, Steve Loudermilk (@loudyoutloud) and I tried a novel approach to our Analyst Relations/Influence chat (#ARchat) by engaging in a joint chat session with #B2Bchat, the B2B chat hosted by Ksenia Coffman (@kseniacoffman), Jeremy [&#8230;]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The role of Influence in Analyst Relations</title>
		<link>http://fredmcclimans.com/2010/11/02/the-role-of-influence-in-analyst-relations/</link>
		<comments>http://fredmcclimans.com/2010/11/02/the-role-of-influence-in-analyst-relations/#comments</comments>
		<pubDate>Tue, 02 Nov 2010 15:57:30 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[All]]></category>
		<category><![CDATA[analyst relations]]></category>
		<category><![CDATA[analysts]]></category>
		<category><![CDATA[connectors]]></category>
		<category><![CDATA[empowerment]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[lisa petrilli]]></category>
		<category><![CDATA[steve knox]]></category>
		<category><![CDATA[tremor]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=422</guid>
		<description><![CDATA[I read a great piece recently by my friend Lisa Petrilli on Influence vs Empowerment. She raised some excellent points about the differences between the two and, more importantly, the effectiveness of the two. And in a pure social/commercial market, her points were dead on. One of the more interesting notes in her post was [&#8230;]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Vendor/Analyst Influence: A 3-way Street</title>
		<link>http://fredmcclimans.com/2010/07/27/vendor-analyst-customer-influence/</link>
		<comments>http://fredmcclimans.com/2010/07/27/vendor-analyst-customer-influence/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 16:06:58 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[All]]></category>
		<category><![CDATA[advisor]]></category>
		<category><![CDATA[analyst]]></category>
		<category><![CDATA[analyst relations]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[b2c]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[vendor]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=119</guid>
		<description><![CDATA[In any given industry, there exists a symbiotic relationship between vendors, analysts and customers. Each one is vying for their piece of nirvana: the best value for their dollar spent. In an industry, such as the IT industry, where analysts play a significant role, it is assumed that they are the “influencers” in the market, [&#8230;]]]></description>
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		<slash:comments>6</slash:comments>
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