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	<title>fredmcclimans.com &#187; business</title>
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	<link>http://fredmcclimans.com</link>
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		<title>Of Brands and Broken Narratives</title>
		<link>http://fredmcclimans.com/2013/03/12/of-brands-and-broken-narratives/</link>
		<comments>http://fredmcclimans.com/2013/03/12/of-brands-and-broken-narratives/#comments</comments>
		<pubDate>Wed, 13 Mar 2013 06:03:49 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[CMO]]></category>
		<category><![CDATA[customer acquisition]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Narrative]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=1183</guid>
		<description><![CDATA[An organization’s brand is defined by the totality of everything they do and say. Enduring brands are built on solid corporate narratives that serve as a beacon of trust and yield positive public perception. This article was originally published on “Sensei Blogs – A Business Blog with a Point of View” and is reprinted here [&#8230;]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>12 Most Basic Strategies to Know Your Competition</title>
		<link>http://fredmcclimans.com/2012/07/28/12-most-basic-strategies-to-know-your-competition/</link>
		<comments>http://fredmcclimans.com/2012/07/28/12-most-basic-strategies-to-know-your-competition/#comments</comments>
		<pubDate>Sat, 28 Jul 2012 09:00:25 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[12 Most]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[competitive]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[insight]]></category>
		<category><![CDATA[intelligence]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=1062</guid>
		<description><![CDATA[[Originally posted on 12Most.com] We live in a world where competition is part of the fabric of life. Survival of the fittest, and all that stuff. The business world is no different. Being about to not only know your competition, but to outsmart them, is just another aspect of the game. Here are some relatively [&#8230;]]]></description>
		<wfw:commentRss>http://fredmcclimans.com/2012/07/28/12-most-basic-strategies-to-know-your-competition/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Disruption and (non) Innovation, Part II</title>
		<link>http://fredmcclimans.com/2012/04/17/disruption-and-non-innovation-part-ii/</link>
		<comments>http://fredmcclimans.com/2012/04/17/disruption-and-non-innovation-part-ii/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 15:41:01 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[#influencechat]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[disruption]]></category>
		<category><![CDATA[disruptive innovation]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Filburn]]></category>
		<category><![CDATA[fred mcclimans]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Isaac Newton]]></category>
		<category><![CDATA[Legislation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Regulation]]></category>
		<category><![CDATA[Ron Popeil]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Supply]]></category>
		<category><![CDATA[Wickard]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=926</guid>
		<description><![CDATA[The words “Disruption” and “Innovation” have become lexicons of our current business vocabulary. But while they are closely linked, they are (as mentioned in my post Disruption and Innovation, Part I) two very different beasts. Not surprisingly, I increasingly hear people speak of their organizations as being disruptive in a market, of having a disruptive [&#8230;]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>5 Questions: The Value of Direct vs Indirect Influence</title>
		<link>http://fredmcclimans.com/2011/08/16/5-questions-the-value-of-direct-vs-indirect-influence/</link>
		<comments>http://fredmcclimans.com/2011/08/16/5-questions-the-value-of-direct-vs-indirect-influence/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 15:52:50 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[#influencechat]]></category>
		<category><![CDATA[analyst relations]]></category>
		<category><![CDATA[AR]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business development]]></category>
		<category><![CDATA[c-suite]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[fluid corporate influence]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[investor relations]]></category>
		<category><![CDATA[IR]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[public relations]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=808</guid>
		<description><![CDATA[Almost every action, choice or decision we make is the result of “influence” in some particular way. Even our personal preferences are shaped by influence, perhaps through the actions of others (“hey, you should really try this out”) or perhaps through our own past experiences (“I don’t care what you say, I’ve tried the bagels [&#8230;]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
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		<title>Are We Ready to Add Cause to Social Check-Ins?</title>
		<link>http://fredmcclimans.com/2011/08/01/adding-cause-to-the-social-check-in/</link>
		<comments>http://fredmcclimans.com/2011/08/01/adding-cause-to-the-social-check-in/#comments</comments>
		<pubDate>Mon, 01 Aug 2011 21:15:45 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[#influencechat]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business influence]]></category>
		<category><![CDATA[charitable causes]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[check-in]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[location]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[paypal]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[social change]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=775</guid>
		<description><![CDATA[There was a time when the phrase “check-in” was associated with things like the front desk of a hotel, the ticket counter at an airport or the main entrance to a conference center (“gotta go check-in and pickup up my badge to show that I’m a speaker and didn’t actually have to pay to get [&#8230;]]]></description>
		<wfw:commentRss>http://fredmcclimans.com/2011/08/01/adding-cause-to-the-social-check-in/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>5 Trends Influencing Business Today</title>
		<link>http://fredmcclimans.com/2011/07/19/5-trends-shaping-business-influence-today/</link>
		<comments>http://fredmcclimans.com/2011/07/19/5-trends-shaping-business-influence-today/#comments</comments>
		<pubDate>Tue, 19 Jul 2011 15:59:53 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[commerce]]></category>
		<category><![CDATA[customer centric]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[globalization]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[trade]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=759</guid>
		<description><![CDATA[The world is presently in the midst of a wave of revolutions, spanning from massive changes in global politics to the ever-exploding presence of social media and online technology into our everyday lives. Through all of this, however, business must go on, but it isn’t business as usual. I recently wrote a short post on [&#8230;]]]></description>
		<wfw:commentRss>http://fredmcclimans.com/2011/07/19/5-trends-shaping-business-influence-today/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Influence and the Value of the Introduction</title>
		<link>http://fredmcclimans.com/2011/02/08/influence-and-the-value-of-the-introduction/</link>
		<comments>http://fredmcclimans.com/2011/02/08/influence-and-the-value-of-the-introduction/#comments</comments>
		<pubDate>Tue, 08 Feb 2011 07:17:23 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[All]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[cause]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[effect]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[introductions]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=659</guid>
		<description><![CDATA[INFLUENCE. Sometimes a simple introduction and handshake is all you need. Influence is all around us, present in almost every aspect of our lives. We live through it in school, through our teachers, mentors and friends. We see it in our family lives, as our children are influenced by our own behavior and morals. We [&#8230;]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Gamification and the Gaming of Foursquare</title>
		<link>http://fredmcclimans.com/2011/01/26/gamification-and-the-gaming-of-foursquare/</link>
		<comments>http://fredmcclimans.com/2011/01/26/gamification-and-the-gaming-of-foursquare/#comments</comments>
		<pubDate>Thu, 27 Jan 2011 06:22:43 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
				<category><![CDATA[All]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[cheat]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[gamification]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[location based services]]></category>
		<category><![CDATA[problem solving]]></category>
		<category><![CDATA[quora]]></category>
		<category><![CDATA[ray wang]]></category>

		<guid isPermaLink="false">http://fredmcclimans.com/?p=623</guid>
		<description><![CDATA[GAMIFICATION. I just love that word. Maybe it’s the similarity to the Red Hot Chili Pepper’s song “Californication”. Or maybe it’s the fact that while it isn’t one of the Seven Deadly Sins, it sure sounds like it belongs – especially the way it has become such a part of mainstream business culture today. Unfortunately, [&#8230;]]]></description>
		<wfw:commentRss>http://fredmcclimans.com/2011/01/26/gamification-and-the-gaming-of-foursquare/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
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