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		<title>Why being frictionless is good business</title>
		<link>http://fredmcclimans.com/2012/07/24/why-being-frictionless-is-good-business/</link>
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		<pubDate>Tue, 24 Jul 2012 14:34:52 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
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		<description><![CDATA[Being social takes work. Communicating across any social network brings with it a level of overhead, both in terms of time and learning. It doesn’t matter if that social network involves flying across the country to meet with somebody or sending out an “I’ve arrived” ping on FourSquare when you land half a world away. [&#8230;]]]></description>
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		<title>Are We Ready to Add Cause to Social Check-Ins?</title>
		<link>http://fredmcclimans.com/2011/08/01/adding-cause-to-the-social-check-in/</link>
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		<pubDate>Mon, 01 Aug 2011 21:15:45 +0000</pubDate>
		<dc:creator><![CDATA[Fred McClimans]]></dc:creator>
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		<category><![CDATA[social]]></category>
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		<description><![CDATA[There was a time when the phrase “check-in” was associated with things like the front desk of a hotel, the ticket counter at an airport or the main entrance to a conference center (“gotta go check-in and pickup up my badge to show that I’m a speaker and didn’t actually have to pay to get [&#8230;]]]></description>
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